All the tools for your newsletter, in one place.

Letterhead is a suite of tools that help you create a great email newsletter, and monetize it through advertising and sponsorships.

Most email tools are built for marketing. Letterhead’s built for newsletters, from the ground up.

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For creators and publishers

Authoring

Our Authoring tool is a writing and creation interface that plugs into your existing Mailchimp account, making it easy, fast, and pleasant to create a great newsletter without coding, blocks, or complicated workflows.
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No-code design

Build a great looking newsletter every time, without having to code or spend hours fussing with a design editor.

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Easy templates

Save any edition of your content as a template, so your team can quickly re-use its sections the next time.

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Automated ad/sponsor placement

Ads are automatically previewed and placed in the right place in each newsletter from Letterhead Promotions.

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Conditional formatting

Control which sections are for paying readers only. Mark any part of your newsletter for paying or non-paying readers only, with support for conditional Mailchimp tags.

Plus...

  • Fast previews and test emails. See how it’ll look with a single click, or send yourself a test email anytime to see it in your inbox.
  • Simple scheduling. Every edition can be scheduled for future publication, allowing you to pre-produce and plan ahead.
  • Segment support. Send each newsletter to an entire list or to a saved segment.

Promotions

Promotions helps you sell, manage, and deliver great sponsorship or advertising experiences in your newsletter. The whole process--from your media page to self-service checkout and ad scheduling to automated metrics--finally lives in one place.
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Ad types ready to sell

Powerful, tested support for images, links, emoji, text, and more means you can start selling ads immediately in formats advertisers are ready to utilize.

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Native content support

Support for longer content blocks means you can simplify management of custom and native placements, with every single link inside included in your metrics.

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Generate a storefront

Letterhead gives you a fully featured store page to showcase your ad offerings and drive demand.

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Self-service checkout and scheduling

Advertisers can browse your options, check out with a credit card, and place and schedule their ads, all fully self service. You control your terms and approval process.

Plus...

  • Dynamic pricing. Letterhead will keep your prices up to date as your list grows using our CPM setting; or use flat prices to control each unit yourself.
  • Easy inventory management. Email reminders for every upcoming ad, plus simple placement through our Authoring tool, our API, or two-click HTML copy/paste.
  • Tools for sales and account managers. Empower your inside team to grow sales and deliver a great experience: Letterhead lets you customize packages for advertisers, offer discounts, and schedule ads for clients.
  • Automated metrics and reporting. Estimated reads, verified views, and clicks are all tracked by Letterhead and automatically delivered to your advertisers in their dashboard and by email.
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See how much you can earn on Letterhead

For advertisers

Email is one of the highest-ROI marketing channels, but also one of the hardest to use as a brand. There's no easy way to get a message into quality newsletters and in front of engaged readers without pushy sales calls, hunting through media kits, and lots of manual work. Even then, performance monitoring can be time-consuming or impossible.

Letterhead’s marketplace and self-service system solve that.

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Self service checkout
No need to book a call, get a proposal, negotiate terms, and wait on billing. Get your message placed and running instantly.

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Transparent pricing
No surprise or hidden pricing. See your effective CPM clearly and understand what you're buying.

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Metrics tracking and reporting
Our dashboard allows you to see how each of your ads is performing.

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Stay in the loop.

There's lots happening at Letterhead. We've got a steady stream of feature improvements and an ever growing list of creators joining our network. Sign up to get news, creator tips, product updates and special offers.